I've joined the National Association for Reading First and left this comment:
Thank you for putting together this organization.
Is there any chance the National Association for Reading First could help organize volunteer service clubs to teach reading to young children using SBRR curricula?
Given the fact that Barnes & Noble appears to be struggling financially, B&N management might be interested in exploring a partnership. B&N stores have space to teach children & would sell the curricular materials to participating parents, which would offset the costs involved in scheduling volunteers & classes (and perhaps produce a profit as parents make additional book purchases on class days). A B&N phonics-based early reading program would garner them good publicity & would substantially increase the number of U.S. children who grow up to be pleasure readers.
B&N wouldn't need to publicize such a program as a challenge to public schools. They could simply tap into the existing preschool market with a new concept: a Phonics Mommy and Me.
For B&N it would be a case of doing well by doing good.